Content ideas for Newsletters and Email Marketing campaigns
Email marketing is an effective strategy on the Internet but it is true that sometimes ideas run out, especially when we do not have a plan. What do you send in your newsletters? You probably base your content on selling and selling, that’s how we all start, but...
HTML Email or Plain text Email?
One of the great dilemmas of Email Marketing and Transactional Email over the years is: pieces in HTML or Plain Text? It is an issue and a controversy that does not go out of style and that all marketers have ever considered, right? Therefore, it seems important to us...
B2B email marketing vs B2C email marketing: What differentiates them?
Making a comparison between B2B email marketing vs B2C email marketing will allow you to know how to get the best out of your emailing strategy. Email marketing continues to be one of the most effective strategies when it comes to generating leads and building...
Relationship Marketing: Everything you need to know to retain customers
Relationship Marketing is a strategy with the objective of building and spreading the brand, building customer loyalty and creating authority in the market. Find out how you can put it into practice in this post! Relational Marketing is the set of brand building and...