Annoying things on email marketing that consumers hate
According to a recent Adobe study, half of consumers prefer email when it comes to communicating with brands. But that they prefer it does not mean that it is perfect. In fact, there are many things they hate about them. 39% of respondents for the 2019 Adobe Consumer...
Tips to grow your email marketing lists
The primary goal in an email list should be to create a rewarding and satisfying experience for the subscriber. Elaborate relevant and exclusive content should be the fundamental pillars of your action. You should periodically inform your subscribers about the...
Email Marketing Retention: 7 Techniques to Reduce Your Cancellation Rate
Retention is not simply a strategy to apply only when the “churn rate” rises to the danger zone, but an activity that must be carried out on an ongoing basis – here are seven email campaigns you can use to help you perceived as useful and by the...