List Verification: What is it & how to use it?
List verification is the process of removing undeliverable or dangerous emails from your list. When a marketer uploads their list to our system, they will go through our list sampling process, in which our system checks for undeliverable emails. Based on the results,...
How to integrate your Email Campaigns with Social Networks
Every day, in thousands of offices around the world, digital marketing strategies are planned in isolation. Without realizing it, many opportunities to enhance positive outcomes are missed just by not thinking holistically. Historically it has been thought that Social...
What is the OPEN RATE on Email Marketing?
The open rate represents the percentage of users who have opened a certain campaign. Although it is shown in%, you can also see with your Email Marketing tool the exact number of openings and who were the ones who opened it. What are open rates for? The information...
Email marketing to enhance the content of your blog
Within digital marketing we can find different strategies that complement each other, thus achieving an improvement in the achievement of the established objectives. If a company carries out a content marketing strategy and, in turn, an email marketing strategy. Do...